Gucci: The Empire of Scandal

Conspicuous luxury with the famous double G. Divided family empire, culminating in fratricidal and deadly struggles in 1995 with the murder of Maurizio Gucci by his ex-wife, Patrizia. Provocative style, notably with the transgressive porno chic invented in the late 90s by Tom Ford. A war at the top of the luxury groups, pitting moguls Bernard Arnault and François Pinault against each other to take over the house – a war Pinault won after 30 months, making Gucci the flagship of the Kering group today. No other fashion house has had such a wild and boisterous history as Gucci. This film will bring to light the breathtaking saga of this house that is more than a century old, and still at the pinnacle of its creative power.